Lisette L

How do you take an unknown brand of ladies pull-on pants from Canada and grow their business through the roof inside of two years? You hire djla. We created their logo, their positioning, their media plan, their ad campaign, and their PR campaign. By the end of 2013, Lisette L pants were so hot Oprah wore them on the cover of her magazine in 2014.

LLP 1170x2386